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Video production: "The Tomorrow Show"
 
ESPN anchor Steve L evy, a 1987 graduate of SUNY Oswego, will join college President Deborah F. Stanley for a live online broadcast of “The Tomorrow Show,” the official k ickoff of an unprecedented $40 million campaign for SUNY Oswego on Oct. 16.
The show, at 7:30 p.m. Oct. 16, will launch the public phase of “With Passion and Purpose: The Campaign for Oswego.” Students will produce the br oadcast, which will highlight Oswego’s faculty and students. It will broadc ast live from the college’s home page.
The campaign will provide r esources to support students and create a more vibrant intellectual campus climate.
The silent phase of the campaign has already brought about sig nificant changes. The largest private gift in college history—a $7.5 millio n bequest from the estate of Lorraine and Nunzio Marano—came earlier this y ear. Previously, Dr. Barbara Palmer Shineman made a $5 million gift in hono r of her late husband and chemistry department founder, Dr. Richard S. Shin eman. Barbara Shineman, a longtime professor in Oswego’s School of Educatio n, received her bachelor’s degree from Oswego in 1965 and master’s in 1971.
“We are at a defining moment in higher education,” Stanley said. “The need to remain affordable, relevant and student-centered has never been gre ater. To meet those challenges, SUNY Oswego is intensely focused on keeping costs within reach of all families, promoting student learning and develop ment, and preparing and motivating graduates to lead productive lives and e nrich their times.”
The president noted the campaign’s phenomenal momen tum to date: “Through the campaign leadership phase with the support of our generous friends, college community and alumni donors, we are pleased to a nnounce that the campaign has already raised more than $31 million on the w ay to our $40 million goal,” Stanley said.
“The Tomorrow Show” will cul minate a full day of public activity at the college:
- A 24-hour challe nge will start things off at midnight. Levy is pledging a $40,000 gift to t he college if 750 people make a gift—of any size—to SUNY Oswego at alu mni.oswego.edu/campaign between midnight and 11:59 p.m. Oct. 16.
- Al Roker, a 1976 alumnus, is scheduled to bring to campus the entire “Wake Up with Al” show on the Weather Channel and his segments on NBC’s “Today” show in live broadcasts starting at 5:30 a.m.
- From 2:30 to 4:30 p.m., media icon Charlie Rose will receive an honorary degree before joining Rok er, Pulitzer Prize-winning columnist Connie Schultz and Dennis Thatcher of Mission Broadcasting on the panel of the 10th Lewis B. O’Donnell Media Summ it. Esteemed author and media critic Ken Auletta, a 1963 graduate of Oswego , will moderate. And Louis A. Borrelli Jr., of Oswego’s class of 1977 and f ounder of the media summit, will receive the SUNY Oswego Presidential Medal for outstanding contributions to his alma mater. The program will be free and open to the public and also webcast at oswego.edu.
- “The Tomo rrow Show” webcast will begin at 7:30 p.m. at oswego.edu.
- At 11:59 p. m. the 24-hour challenge will end at alumni.oswego.edu/campaign.
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